Santa Marta is pure flavor. The city’s diversity is evident in its landscape, people, and each and every aspect of its culture; it is a destination that truly embraces its visitors and makes them feel at home.What makes this city unique? Santa Marta’s beautiful terrain is its most distinguishing feature: its unforgettable landscapes in which the green foliage, blue sea, yellow sun and sand, and the contrast between the beaches and the white-peaked Sierra Nevada, make Santa Marta a must-see destination.There are also about 30,000 people from the KOGI, ARHUACO, KANKUAMO, and WIWA indigenous ethnic groups that live in Santa Marta. In fact, Unesco declared the area a Biosphere Reserve and World Heritage Site in 1979.